If you are wondering how to take photograph handbags for Instagram, you are at the right place. Keeping up with the Instagram handbag photography trends will help you understand what kind of photos on Instagram will help you make a sale.
Unlike a website, Instagram allows you to experiment with your images. Instagram is all about having the most attractive display of your products’ images (and standing out from the competition) for handbag store owners. In this article, we discuss the five scroll-stopping handbag photo ideas for Instagram.
Following are 5 Instagram photography ideas you can try your hands on today!
Brands, especially fashion brands, have been using models and mannequins as a part of their marketing strategy for years. Using models in your photography will help your audience picture themselves using your product.
Photographing handbags on models is one of the best ways to sell your brand’s story. If you don’t wish to pose in front of the camera yourself, you can hire a model or ask a friend to help you out (a budget-friendly option).
Here are a few handbag model poses that work well on Instagram -
While photographing handbags on models, one of the things to keep in mind is to make sure you are showing off the best features of your bag. It is crucial that while you successfully grab the attention of your target audience, your handbag is still the main focus.
Textured walls add a whole other dimension to your pictures. If there is a wall you could use that complements your bag, use it.
You can also consider using wallpaper as a background. The best thing about using wallpaper is that they are budget-friendly. Wallpapers are versatile, and they come in various colors and textures. You can also create custom-made wallpapers!
Since this is Instagram, you can play around with your background. You can choose simple, subtle colors or go bold. The world is your oyster. Place your handbag in front of the wall and get going.
Wondering how to add depth to your images? Fabrics will do the trick! We are talking about rugs, satin fabric, cotton cloth, and even jeans. (yes, even jeans). Using fabrics in the background makes for excellent photo ideas for Instagram.
If you want to go for an elegant look, try using satin material cloths and white rugs. Check out how The Bags Street has done it.
If you are looking for an “everyday vibe” through your handbag pictures, you can use cotton cloth in the background.
Fabrics are great for adding depth to your images. They are more durable and easy to store, and you can fold them or layer them. You can also test different textured materials and shades.
Another cool thing about Instagram handbag photography is that you can play around with setting up your handbag, unlike handbag photography for a website, where your bag must be photographed upright.
Wondering how to photograph handbags for Instagram? You can experiment with the following setups on Instagram.
Set up your handbag in a normal standing position against the background of your choice. This is also how most websites display their handbags.
Place a cloth flat on the surface (a rug, satin, or cotton cloth) and then place your handbag horizontally lying on the surface. You can then simply use the items that go in the bag as props.
Conceptual photographs thrive on Instagram. The primary idea behind conceptual photography is to know what message you want to give your audience.
Experiment with different ideas. You can use as props things that will go into the handbags and lay them creatively alongside the bag.
Using props like earphones, sunglasses, a mini journal pen, etc., will let your audience know that this bag is for everyday use.
Similarly, having a few makeup essentials as props for handbag photography will let your audience know that this purse is for special occasions. These photos will help your audience visualize themselves using your product.
When having a conceptual bag photoshoot, ask yourself, “what message do I want to give out through this picture?”
You are now ready to make the best out of your handbag photoshoot. But, before you go, here are 4 additional tips to make your bag photography more interesting -
You might have heard this cliche advice a gazillion times already. However, knowing your audience is vital.
Are you selling to women or selling to women living in New York City?
Or are you selling to women living in New York City who belong to a specific income range? Or is your product gender-neutral and for people living in the US who belong to a particular age group and income range?
Knowing things like this that may seem irrelevant will give you a proper direction of what you want the final outcome of your photography to be. Hence, creating your Customer Avatar is vital. This way, you will know what message you want the pictures to convey.
Props for handbag photography add an edge to your overall pictures. However, you don’t want your props to overshadow your product. You also don’t want your customers to be confused about what you are selling or give them too much information through one picture alone. Keep it simple. Adding 2 or 3 extra elements in the frame is good enough.
On Instagram, your backgrounds are one of the essential elements that will help stop the scroll. Choose backgrounds that will complement your product. Not sure where to begin? Choose from simple white, black, and grey backgrounds for starters.
Suppose you have previously created a mood board for your photo shoot (which I highly recommend doing). In that case, you can pre-plan and choose your background colors accordingly.
Once you are done with your overall photoshoot, it is now time for the final phase before you hit upload.
There are two ways to edit your images. One is by using the best photo editing apps for eCommerce out there. In my experience, using a professional editing app gives you the freedom to play around with the editing tools.
Another option would be to use the effects and filters already available on Instagram.
Now that you know how to photograph handbags for Instagram, it’s your time to go and shine. To save you the time putting together props and other materials to have the perfect handbag photoshoot, you can use apps like DoMyShoot that will instantly help you create Instagram-worthy handbag pictures in a matter of a few minutes. Apps like DoMyShoot help you save time getting high-quality photos for eCommerce.
Focus on building the business you love and leave the task of getting high-quality handbag pictures for Instagram up to us.
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