Product imaging for Shopify is a tricky deal. You don’t want to underdo or overdo it. Here is what you need to know to get it just right -
- Your product image size should fall within the specified range accepted by Shopify. You want to keep the resolution high enough to let your customers zoom in without compromising the image quality but not too large that it takes time to load. The maximum image size is 20MB (4472x4472 pixels) whereas the lower limit is 800x800 pixels. You should keep your product image somewhere in the mid-range.
- The best resolution for Shopify is 72dpi. Below that, the quality of your product image might get compromised. You definitely don’t want to present poor-quality visuals to your consumers if you want to make a sale.
- Square images with a dimension of 2048 x 2048 pixels (approx.) work best for Shopify. It is a sweet spot to get more engagement with minimum effort.
- Keep it consistent. If you don’t want to mess up your Shopify interface, keeping the height-to-width ratio uniform is the way to go.
- Add your product image and product offerings to the Shopify slideshow. You can even add videos. But be mindful that your content is center-aligned. Wondering why? Because Shopify automatically crops the top/bottom and left/right areas to fit the image alignment on mobile phones and you don’t want your product to be partially visible in them. Right? Recommended slideshow dimensions are 400 x 600 pixels in height and 1200 x 2000 pixels in width.
- Last but not the least, don’t forget to use only supported image formats. JPG/JPEG, PNG, and BMP formats are preferred.