Elevating Widu’s Brand Through Innovative Content Creation

About The Client

In a digital world where stunning visuals can make all the difference in the competitive real estate and accommodation markets, widu, a German startup, has emerged as a game-changer. By partnering with Dresma, a cutting-edge image editing company, they have been able to speed up delivery of key visuals services for clients across Europe and Latin America. This case study explores how Dresma’s partnership with widu has transformed their visual marketing strategies and helped them stand out in the crowd.

Key Challenges Faced

Widu’s core challenge lay in the need to quickly edit their premium visual content across three different time zones. They required a solution that would not only produce visuals at scale but also maintain consistency and quality in their work. Also:

- Inconsistent Brand Identity Across Time Zones

Widu struggled to maintain consistent visual branding across their content due to working in three different time zones. This inconsistency could lead to variations in style, tone, or aesthetics.

- Quality Concerns with Scaled Production

The need to produce content at scale raised concerns about maintaining quality. Without a centralized system, edits could be rushed or uneven, impacting the overall professionalism of their visuals.

- Time Zone Delays Hindered Production Speed

Working across multiple time zones slowed down their production process. Communication delays and asynchronous workflows could lead to bottlenecks and hinder their ability to deliver content on time.

Solutions

Consistency

Dresma's centralized platform allowed for consistent editing regardless of location. They integrated Widu's style guide to ensure all editors adhere to brand guidelines, resulting in a unified visual identity across all content.

Maintaining Quality

Dresma's team of experienced editors guaranteed professional results. They leveraged AI-powered tools to streamline certain editing tasks while maintaining high-quality standards.

24/7 Operations & Streamlined Workflow

Dresma's 24/7 operations ensured edits can be completed efficiently despite time zone differences. Their streamlined workflow minimized delays and allowed for faster turnaround times.

Results

Empowering Widu : Streamlining Photo shoots with the Dresma

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Enhanced Image

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Increased Conversions

With Dresma’s image editing expertise, Widu saw a significant increase in conversion rates for their clients. The visually enhanced images captured the attention of potential buyers and renters, translating into more inquiries and sales.

Streamlined Workflow

Dresma’s efficient processes and quick turnaround times streamlined Widu’s workflow, allowing them to handle more clients and projects simultaneously.

Global Expansion

The partnership with Dresma enabled Widu to expand its operations beyond Europe into the Latin American market. The consistent quality of their visuals helped establish a strong international presence.

Client Satisfaction

Pairing Widu’s high quality photographers and art directors with Dresma’s editing experience ensured clients were delighted with the visually stunning images that showcased their properties and accommodations. This not only strengthened existing relationships but also attracted new clients through word of mouth and referrals.

Conclusion

In conclusion, Widu faced significant challenges in maintaining consistency, quality, and speed for their premium visual content creation across multiple time zones. Dresma's innovative image editing services proved to be the perfect solution. By leveraging a centralized platform with integrated style guides, Widu ensures consistent brand identity across all edits. Dresma's experienced editors and potentially AI-powered workflows guarantee high-quality results even with increased volume. Additionally, 24/7 operations and a streamlined workflow eliminate time zone delays, allowing for faster turnaround times. With Dresma's comprehensive services, Widu can now deliver exceptional visual content quickly and efficiently, strengthening their brand image and impressing their premium clients.

“Dresma has been extremely helpful for our business. Their image editing services have allowed us to offer a responsive editing solution to our global real estate and accommodation clients”

MD, Francisco Gallardo

Transforming Real Estate Visuals with Dresma - A Success Story of "widu"